B2B Marketing Experts Unite to Launch Catalysi: A Groundbreaking AI-Driven Revenue Engine
Sydney, Australia — August 01, 2024 — Veteran industry leaders Eve Chen and Stuart P. Turner are proud to announce the launch of Catalysi, a forward-thinking company that integrates marketing technology (martech), sales technology (salestech), and revenue technology (revtech) to create an advanced AI-driven revenue engine. Catalysi aims to transform how B2B marketers approach growth by empowering them to expand their role, drive measurable growth, and directly impact revenue generation.
Catalysi was officially founded in August 2024 after over 12 months of collaboration, innovation and planning. By combining expertise in martech, salestech, and revtech, the company aims to equip B2B businesses with intelligent, AI-powered tools that streamline marketing and sales processes into a cohesive growth engine. Catalysi’s platform is designed to help businesses not only optimize their marketing efforts but also enhance collaboration between marketing, sales, and revenue teams.
Redefining B2B Growth Strategy
Eve Chen, co-founder of Catalysi, is known for her extensive work in martech and revenue marketing strategy. With over 25 years of B2B and B2C experience across Asia Pacific and North America, Chen developed the Revenue Generation Value Chain™️ and Maturity Framework in 2015. Through her work with The Growth Engine, she has helped businesses accelerate their revenue growth by adopting cutting-edge technologies.
“With Catalysi, we are redefining the role of B2B marketers, empowering them to take charge of growth generation and demonstrate their direct impact on revenue,” said Chen. “By unifying martech, salestech, and revtech, Catalysi provides a complete revenue solution that helps businesses navigate and thrive in an increasingly competitive digital landscape.”
Strategic Innovation
Stuart P. Turner, Catalysi’s co-founder, brings his decades-long expertise in digital marketing, having led successful campaigns for globally recognized brands. Turner’s extensive experience across e-commerce, affiliate marketing, and digital strategy has equipped him to craft highly effective growth strategies in an ever-evolving digital marketplace.
“Catalysi is about more than just building the engine – it’s about helping marketers grow their remit, lead transformation, and drive tangible growth for their businesses,” Turner said. “We’re building a platform that enables smarter decisions across marketing and sales, creating long-term sustainable success.”
Exclusive Early Access
Catalysi is currently finalizing its MVP, with plans for an exclusive early access program opening in November 2024. This invitation-only phase will allow select B2B organizations to be among the first to experience the platform and provide feedback to shape its ongoing development.
“We’re excited to partner with early adopters who share our vision of revolutionizing B2B growth,” Chen added. “Catalysi’s early access program will offer these businesses a unique opportunity to gain a competitive edge by leveraging AI-driven insights to optimize their entire revenue engine.”
Media Contact:
Media Enquiries
Email: hello@catalysi.com
APAC: +61 259 506 994
USA: tbc
Website: www.catalysi.com
